Guía de posicionamiento Web

Esta es una guía de posicionamiento web sencilla pero muy profesional y bien enfocada, práctica y muy útil que nos enseña a realizar nuestro posicionamiento orgánico. Esta guía ha sido creada por Moz, una de las marcas más prestigiosas en la oferta de software online para investigación SEO. Y para sorpresa de todos, en esta guía recibimos esos consejos “secretos” que los grandes  saben que funcionan.

Extracto: (inglés)

The link structure of the web serves to bind all of the pages together.
Links allow the search engines’ automated robots, called “crawlers” or “spiders,” to reach the many billions of interconnected documents on the web. Once the engines find these pages, they decipher the code from them and store selected pieces in massive databases, to be recalled later when needed for a search query. To accomplish the monumental task of holding billions of pages that can be accessed in a fraction of a second, the search engine companies have constructed datacenters all over the world.
These monstrous storage facilities hold thousands of machines processing large quantities of information very quickly. When a person performs a search at any of the major engines, they
demand results instantaneously; even a one- or two-second delay can cause dissatisfaction, so the engines work hard to provide answers as fast as possible.